about
Rachel Fritz is a digital marketing and creative media professional with nine years of experience in SEO, video production, website development, photography, and graphic design. She blends analytical strategy with strong creative execution, helping brands strengthen their online presence and deliver meaningful, measurable results.
As a Senior Account Manager at Send It Rising, Rachel leads SEO and content strategy for clients across law, medical, home services, HR, and e-commerce. She specializes in SEMrush-driven research, Google Search Console analysis, SEO-focused site structure, and multi-channel content creation. Her work includes managing website updates, monthly blogs, landing pages, and social media content while coordinating with global teams of designers, editors, and developers to build cohesive, high-performing digital ecosystems.
Since 2020, Rachel has also served as the video editor for the widely viewed YouTube channel HauteLeMode, producing polished, narrative-driven fashion commentary videos for a global audience. Her background spans cinematic travel videography, photography, podcast coordination, and both digital and print design, allowing her to craft compelling visual stories that elevate brand identity.
Before advancing into her agency and content strategy role, Rachel was the first employee at Inspira Physical Therapy in Brooklyn, NY. She supported the company’s early expansion from a single-provider practice to two thriving locations with a full clinical team, contributing to branding, operations, digital marketing, and patient experience.
Rachel is skilled in creating SEO-optimized, visually engaging websites that drive measurable growth. Her technical proficiency, design sensibility, and attention to detail enable her to build digital experiences that are strategic, user-friendly, and aesthetically impactful.
She holds both a Bachelor’s and Master’s degree in Sustainability Science from Montclair State University, completed in an accelerated four-year timeframe, reflecting her commitment to environmental awareness, holistic wellness, and meaningful work. She is also holds her RYT200 from The Lotus Pond Center, expanding her creative and personal development toolkit through yoga instruction.
With a comprehensive blend of strategic insight and creative expertise, Rachel consistently produces content, campaigns, and digital experiences that elevate brands and engage audiences. Whether developing websites, managing SEO, producing videos, or capturing photography, she brings precision, creativity, and a deep dedication to quality in every project.